Benedicta Philemon is a Data Analyst at Rwazi leveraging market intelligence and technology to uncover actionable insights to drive impactful, informed decisions for global business leaders.
As the U.S. government pushes forward with legislation that could lead to a nationwide ban of TikTok unless its Chinese parent company, ByteDance, sells off the platform, the global business community is watching one of the most important business deals of the decade unfold right now. With TikTok’s
The retail analytics market is projected to explode from $7.56 billion in 2023 to a staggering $31.08 billion by 2032. This isn’t just a trend—it’s a strategic transformation. Retailers across the globe are trading guesswork for foresight, using predictive analytics to steer smarter, faster, and
A Market Shake-Up in 2025 The first quarter of 2025 has upended long-standing market trends, sending shockwaves through global economies. The once-dominant U.S. stock market has stumbled. The S&P 500 tumbled 4.6%, its worst performance since 2022, while European stocks soared. The Stoxx 600 outperformed the
Artificial intelligence (AI) is advancing at an unprecedented pace, but behind the scenes, a crucial factor is emerging energy. To power AI’s growing demand, Abu Dhabi’s sovereign wealth fund ADQ has launched a $25 billion partnership with U.S.-based Energy Capital Partners. This investment will develop 25
When the world’s largest retailer signals caution, the global economy pays attention. Walmart’s latest forecast projects only 3-4% sales growth for the year, a sharp decline from last year’s 5.1% growth. The impact was immediate: Walmart’s stock dropped 6%, the Dow Jones fell 1%, and
A shift is happening in consumer behavior, and the numbers don’t lie. Shoppers are tightening their wallets, cutting back on non-essentials, and prioritizing value like never before. Apparel spending is down 12% year-over-year, luxury in-store purchases have dropped 9.3%, and even grocery shopping patterns are shifting consumers are
Apple TV+ is projected to lose $1-2 billion annually, yet the tech giant continues to invest $5+ billion per year in premium content. With 45 million subscribers and capturing less than 1% of monthly TV viewership, Apple TV+ appears to be trailing behind streaming titans like Netflix (260M+ subscribers) and
February’s retail sales report may suggest a slowdown, with sales increasing by just 0.2%—well below the expected 0.6%. January’s numbers were even more concerning, showing a 1.2% decline, the sharpest drop in over three years. However, these figures do not indicate that consumers are